There’s not enough space here to go into more detail. Why don’t we plan to talk? I’ll send you an email and we can arrange to speak by phone.

Thank you for posting your question. I’m sure others have thought of similar ideas so this was a good opportunity to talk about the downside.

Dianne

Second, it’s right there as a constant reminder of you and your services. If you design it well, meaning you brand it with your logo and tagline or marketing message, it has the opportunity to do double-duty again.

First, reinforcing to the patient why you are a good place to be referred and second, reminding the person who is doing the referring why choosing you to send their patient or client is a good decision.

A referral pad with your logo and marketing message printed on it is a smart marketing tool.

Thanks Sandi, for telling us of your experience in using one.

Dianne

Thanks,

Your new format is a winner! Easy on the eye and inviting to read aesthetically.

My comment may differ from country to country however;

One idea we use in our practice, and from a specialist perspective is: the use of a referral pad which provides your contact details, area for the patients details to be completed and the reason for referring etc. The referral pad is a reminder to your referrer that you as a specialist exist and can sit easily on the referrers desk for immediate referral!

or if and when a new referrer has referred a patient we (the doctor) take the time to contact the referrer directly by phone to introduce our services ie 24 hour service by Practice Nurses etc. We find this is of great benefit in developing the relationship with our referrers and adds personal touch.

Hope this information helps!

Thanks for posting that question. I’ll be talking more about this next week so I’m glad you’re joining us for the teleseminar.

“See you” there!

Dianne

How about it readers? What can you share about making it easy for people to refer to you? Stories on what worked for you - or what to avoid - would be great to share here.

Thanks for asking those questions, Susan.

I’ll “see you” on the call next week.

Dianne

That’s why I’m doing the complimentary teleseminar next Tuesday, March 29th. “Solving the Referral Puzzle” will cover five critical factors related to getting referrals. There’s a link above to register if you haven’t already. It’s my gift to you for being my subscriber.

And speaking of that, yes, you’ve been on my list for quite a while and I appreciate it. So glad you like the new look of the newsletter. It was fun putting it together.

It’s good “talking” with you again, Denise!

Dianne

However, some professions don’t allow practitioners to request referrals from clients. In those cases, you have to find other ways to encourage referrals without violating any regulations or requirements in that area.

When asking for referrals from clients isn’t allowed, one can seek referrals from other professionals. I’ll be covering that in my free teleseminar, “Solving the Referral Puzzle”, next Tuesday, March 29th.

My question is about how to make it easy for others to send you referrals. Can you offer any specific examples on that? I also wondered if others have developed creative ideas they might be willing to share. This seems like a key point to me because time is an issue for everyone. The easier it is for someone to send a referral, the more likely they are to do it.

I have never commented before. I have been on your mail list for a long time but never really pursued it since I have been part of a group of providers. I hope to launch my own practice soon and am looking for effective ideas. As a person who opened a branch office of a social service agency by providing counseling services, I tried sending letters, making phone calls, meeting numerous people and yes, hosting a party but usually with only minimal success. A few clients came and continued to come or send referrals over the last 8 years but as they have moved on the ripple effect has diminished. It seemed like a lot of labor for only a few clients and I am interested in how to be more effective. By the way, I like the new format.