“Revenues Grow, Profits Decline” Huh?

Several years ago, a headline caught my eye that I still remember. It was a story on a widely known company and the headline read “Revenues Grow, Profits Decline”. If you don’t know the difference between revenues and profits – or you don’t understand how something like this could happen, you’ve probably got dollars dribbling out your back door right now…

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How to Turn Leads Into Clients – Four Questions That Increase Conversions

Are you making the most of the leads you have?

“I need more referrals” is an oft heard cry of the self-employed professional. What if I said that simply getting more leads isn’t the place to focus?

Making the most of the prospective clients you already have is more effective than blindly seeking new leads. In fact, you may be overlooking great opportunities by focusing solely on new leads.

Here’s four questions to help you make the most of the leads you already have and the ones that are coming your way now…

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