Is Your Private Practice Ready for Summer?

For many small businesses, summer means less appointments as clients head for the beach and backyard BBQs, losing focus on your work together as they whirl into summer fun.

A little extra effort on your part can help to keep your clients focused on achieving their goals while enjoying the summer…and keep your appointment calendar full, too.

Part 2 – Is Your Practice Ready for Summer?

(Continued from Part 1)

Your client’s desire for summer fun can translate into missed or cancelled appointments if you don’t step up and address the topic before it becomes an issue. Addressing your expectations in a direct fashion has more advantages than simply hoping clients will keep their appointments. Follow these tips to get started…

Part 3 – Summer Pitfalls – Ramp Up Your Marketing

Clients focused on summer fun is one challenge, but it’s not the only one. Equally important is another pitfall, and that’s the challenge of getting NEW clients interested in engaging your services when vacation, outdoor activities and family visits are high on their list of priorities…

Still Waiting for Clients to Show Up On Your Doorstep?

Are You Still Waiting For Clients to Show Up On Your Doorstep?

I’ve noticed that some folks take the approach that, having hung out their shingle, the next thing to do is wait for the clients to “show up”. Sometimes they make the rounds, dropping off brochures and business cards. This approach doesn’t work for most people, yet many continue to do it. Are you spinning around and around but going no-where?